People & Communication

Communicate with Impact Communicate with Impact

You're in your element when you're coding, solving complex problems with elegant solutions.

Put you in front of stakeholders, and suddenly those crystal-clear concepts become difficult to convey. When business leaders ask about your work, it can feel like you're speaking two different languages.

Typical Challenges

Technical professionals often find themselves caught in a communication gap when working with business stakeholders. While engineers and developers excel at understanding complex systems and solving intricate problems, they frequently struggle to translate their work into terms that resonate with non-technical leaders. The challenges range from overusing technical jargon and diving too deep into implementation details, to misaligning on priorities and struggling to connect technical efforts to business value. What seems critically important from a technical perspective might appear trivial to business stakeholders, and vice versa.

80%

of business leaders are not satisfied with their collaboration and communication with IT teams (Gartner)

75%

of organizations report that poor communication between IT and business teams is the main reason for project failures (PMI)

70%

of complex IT projects experience delays due to poor communication between technical and business stakeholders (McKinsey)

57%

of projects fail due to "breakdown in communications," particularly between technical and non-technical stakeholders (Harvard Business Review)

56%

of IT project defects can be traced back to requirements miscommunication between business and technical teams (IEEE)

26%

of IT projects are completed on time and within budget, with communication gaps being a major contributing factor (Deloitte)

This disconnect manifests in various ways: technical teams thinking in sprints and system architecture while business teams focus on quarterly goals and market opportunities; engineers providing detailed explanations when stakeholders need high-level summaries; and technical risks being weighted differently than business risks. Documentation and meeting effectiveness suffer as teams struggle to find the right balance of information and the appropriate format for different audiences. One of the most challenging aspects is the ability to translate technical investments and efforts into clear business value and ROI terms that stakeholders can understand and support.

Ambitions

Become a trused advisor

Move beyond being just a technical expert to become the trusted advisor that business leaders turn to for strategic guidance, bridging the worlds of technology and business value with clear, impactful communication.

Understand and speak the language of business value and ROI

Master the art of translating technical concepts into terms of business value, revenue impact, and return on investment that resonate with stakeholders. Learn to quantify your technical work in ways that help business leaders understand its true worth and strategic importance.

Deliver clear, persuasive presentations to senior stakeholders

Transform complex technical information into compelling presentations that captivate and influence senior stakeholders, moving beyond data dumps to tell clear, actionable stories.

Structure technical information for maximum business impact

Transform how you structure technical information by leading with business impact and using frameworks that guide stakeholders from "why this matters" to "how we'll do it."